Zimperium’s Mishing Report details the rapid rise of mobile-specific phishing, or “mishing,” as cybercriminals shift to mobile-first tactics that exploit smartphone vulnerabilities such as small screens, touch

interfaces, and trusted channels like SMS and QR codes.

Throughout the year, mishing campaigns surged—especially mid-year—through attack vectors including smishing (SMS phishing), quishing (QR code phishing), and mobile-targeted email phishing, using device-aware techniques to bypass traditional desktop security and shared

infrastructure to target sectors like finance and technology. As these threats grow more sophisticated, organizations must strengthen mobile-focused defenses to protect personal and professional data from

evolving phishing campaigns.

Read the report to learn more about the latest mishing attacks and how to protect against them.