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Customer Identity Handbook: A Guide for

Product & Engineering Leadership

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Customer identity sits behind every signup, login, and session. When it’s

done right, teams ship faster, reduce risk, and deliver consistent

experiences.

This handbook gives product and engineering leaders a practical view of

CIAM foundations, today’s table stakes, and how to design for scale,

security, and extensibility.

Download it to learn:

  • CIAM functions: authentication, authorization, identity management
  • SSO, passkeys, and MFA as baseline capabilities
  • IdPs and key standards: OAuth 2.0, OIDC, SAML, SCIM, WebAuthn
  • Fine-grained authorization (FGA), ReBAC, and real-world patterns
  • Extensibility for integrations, consent, fraud checks, and analytics

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0C3F44-Customer Identity Handbook: A Guide for Product & Engineering Leadership