In an exclusive interview, Nils Radsak, former Head of Digitalization at Audi and current Automotive Industry Advisor, delves into the pivotal challenges and opportunities shaping today's automotive landscape. Drawing from over 15 years of experience, including his tenure at Volkswagen Group, Nils shares actionable strategies for manufacturers to navigate the industry's rapid evolution. From the rise of software-defined vehicles to the increasing importance of digital marketplaces, Nils offers insights on staying competitive while meeting rising customer expectations.

This exclusive interview covers:

• The impact of digitization on the automotive supply chain and customer journey.
• Strategies for OEMs to build stronger connections with both B2B and B2C audiences.
• The role of cutting-edge technologies, like AI and modular platforms, in driving innovation and growth.

This is a must-read if you’re looking to future-proof your e-commerce strategy and learn from industry pioneers. Download the full interview now to gain the knowledge you need to stay ahead of the curve and dominate the digital automotive landscape.